BSS Business School
BSS Master
Diploma in Global
Strategic Management
Part I : International Business
Environment
-
Introduction
-
International
Trade
-
Legal Aspects
of International Business
-
Management of
Political Risk
-
Cultural
Variations across Countries
-
Doing Business
in the European Community
-
Doing Business
in Japan
-
Doing Business
in North America
Part II: International
Management - I
-
Introduction
-
The
International Monetary System
-
Balance of
Payments
-
Parity
Conditions in International Finance
-
Money and
Forward Markets
-
Futures Markets
-
Options Markets
-
Financial Swaps
-
Financial
Instruments in International Trade
-
International
Money and Capital Market Instruments
-
Currency Crisis
-
Global
Operations Strategies
-
International
Training and Management Development Strategies
-
International
Compensation Strategies
Part III: International
Management - II
-
Introduction
-
Evolution of
the Transnational Corporation
-
Global
Marketing Information Systems and Research
-
Global
Segmentation - Targeting and Positioning
-
Product
Decisions
-
Pricing
Decisions
-
Channel
Decisions
-
Marketing
Communication Decisions
-
Cultural
Factors in Marketing
-
Contemporary
Issues in Global Marketing
Part IV: Management of MNC’s
-
Competitive
Strategy and the International Business Environment
-
The
Strategic
Planning Process
-
Organization
Structures for Transnational Corporations
-
Management
Control System for Transnational Corporations
-
Multinational
Cash Management
-
International
Banking Trends and Strategies
-
Global Staffing
Strategies
-
Contemporary
trends in International Human Resource Management
-
International
Strategic Alliances
-
Ethics and Social
Responsibility
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